Have you hugged your tribe today?
We ran across this image today by @gapingvoid (you can buy it here) but made us think about clubs and how the interact with their tribe (community). Most clubs seem to react to their members and supporters rather than getting pro-active and seeing some hug upside.
Clubs already have a massive advantage of having the tribe based on what they do. They’re not like a business who has to work hard to build a tribe. A clubs group of like-minded people is sitting waiting for you.
So give them a hug, send them an SMS, tell them you are looking forward to seeing them, interacting with them and more.
Good things happen when communities and tribes start talking more.

Say Thank You.
Thanking people for their efforts is a great way to start a conversation, it leads with the right foot, it gets them on side, it gets them on your side.
They will be more understanding of the small critiscm you may follow up with, and they will be more likely to help you again into the future. You can’t do it by yourself.
